Brown says Sailors for the Sea’s fundamental programs function as key outreach opportunities and mobilize their audience. “We always have people come up to us at events and tell us what they’ve seen while out on the water, and it’s great they want to do something about it,” she says. “They ask, ‘What can we do to solve this?’”
The organization’s Green Boating Initiative unites ocean enthusiasts by encouraging them to take action on campaigns to reduce or eliminate plastics, and to, for example, work to help protect the endangered North Atlantic right whale. Another component of the initiative is the Green Boaters Guide, a free, downloadable guide of environmentally friendly practices and recommendations to reduce negative impact on the sea and promote ocean health. Some of these include using metal-free bottom paint and non-toxic cleaners, reducing extra weight on your boat to maximize fuel efficiency and eliminating single use plastics like cutlery and drinkware (which should be repeated on land too). To connect the likeminded, the organization created a Green Boaters Facebook group where the nearly 15,000 members can discuss how to tackle sustainability challenges, including making sailing or other water-based activities as clean as possible.